Have you come up with a catchy phrase or slogan you want to protect? Whether it’s a tagline for your business or a personal mantra, securing a trademark ensures that your unique creation remains exclusively yours. If you’re wondering how to trademark a phrase, how much does it cost to trademark a phrase, and how to type a trademark symbol you’ve come to the right place. Let’s break it down step by step and cover all the essentials for 2025!

What Is a Trademark, and Why Does It Matter?

A trademark is a legal protection that gives you exclusive rights to use a specific word, phrase, or design to represent your brand. Trademarks help prevent others from using your intellectual property for their own gain. For businesses, a trademarked slogan can set you apart from competitors and establish your brand’s identity in the market.

If your slogan is unique and adds value to your brand, trademarking it is definitely worth considering.

Step-by-Step Guide on How to Trademark a Phrase

Here’s a simple guide to help you trademark your phrase or slogan in 2025:

  1. Research Your Phrase

Before you begin, make sure your phrase isn’t already trademarked. The United States Patent and Trademark Office (USPTO) has a free database you can use for your search. Just head to the Trademark Electronic Search System (TESS) and type in your phrase to check for duplicates.

  1. Determine Eligibility

To qualify for a trademark, your phrase should:

  • Be unique and distinctive.
  • Not be too generic or descriptive (e.g., “Great Shoes” is unlikely to qualify).
  • Relate to the goods or services you provide.

  1. File an Application with the USPTO

Once you’re confident your phrase is eligible, it’s time to file your application. Here’s how to do it:

  • Create a USPTO Account: You’ll need an account to submit your application.
  • Complete the Form: Include your phrase, its intended use, and any relevant designs or logos.
  • Pay the Filing Fee: Fees vary depending on the type of application, but they typically range from $250 to $350 per class of goods or services.

  1. Wait for Review

After submitting your application, the USPTO reviews it to ensure everything meets their standards. This process can take several months, so be patient.

  1. Respond to Any Office Actions

If the USPTO raises concerns or requests additional information, address these promptly. Failure to do so may delay or jeopardize your application.

  1. Monitor and Protect Your Trademark

Once approved, your trademark is valid for 10 years (with regular renewals). However, you’ll need to actively monitor its use to ensure no one infringes on your rights.

How Much Does It Cost to Trademark a Phrase?

Must be thinking, how much does it cost to trademark a phrase? The cost of trademarking a phrase typically ranges from $250 to $350 per class of goods or services, depending on your application type. Additional costs may arise if you hire a lawyer or need to address any complications during the application process.

How to Type the Trademark Symbol

To use the trademark symbol (™) in your text, simply type (TM) and most devices will automatically convert it. On Windows, press Alt + 0153, and on Mac, press Option + 2 to insert the symbol manually. If you’re looking for a complete guide on registering a trademark, check out our step-by-step trademark registration guide to ensure legal protection for your brand.

FAQs About Trademarking a Phrase

How much does it cost to trademark a phrase?
A: Trademark costs usually range from $250 to $350 per class of goods or services, plus any additional fees.

Is it worth trademarking a phrase?
A: Yes, if the phrase is unique and adds value to your brand or business, trademarking is a great way to protect it.

How do I trademark my phrase?
A: File an application with the USPTO, including your phrase, its intended use, and any designs.

How to protect a catch phrase?
A: Trademarking it is the best way to legally protect your catchphrase from unauthorized use.

Do I need a lawyer to trademark a phrase?
A: No, but hiring a lawyer can make the process smoother, especially for complex applications.

How to copyright a quote or saying?
A: Copyrights protect original works of authorship, not short phrases. For phrases, trademarks are the appropriate form of protection.

Conclusion

In a world where brand identity matters more than ever, securing your slogan can provide peace of mind and a competitive edge. Whether you’re a business owner, content creator, or entrepreneur, trademarking your phrase ensures no one else can profit from your creativity.

Ready to protect your catchphrase? Follow these steps, and don’t forget to keep an eye out for any infringements. Your brand deserves to shine without limitations!